listeningtowords
lecture
The Freaking Point [00:18:15]
@ TED Conference (2004-02)
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From the Ted Talks web site: "Malcolm Gladwell is a staff writer for The New Yorker, and best-selling author of The Tipping Point and Blink. In this talk, filmed at TED2004, he explains what every business can learn from spaghetti sauce."
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